What's Trending
Social listening SaaS that monitors public conversations, ranks rising topics, and links customer insights to evidence-backed content ideas.
About What's Trending
What’s Trending is a social-listening and content-intelligence workspace for founders, marketers, social media managers, and agencies. It monitors public conversations around a market, product, or competitor, then turns the results into source-linked topics worth investigating.
Start with a website, review suggested market terms and competitor profiles, and run a scan across supported public sources such as Reddit, Facebook, Instagram, and X. The platform keeps results tied to original source evidence and available engagement signals, so teams can inspect the conversations behind a trend instead of relying on an unexplained score.
Trends can be filtered and compared across time, from recent activity to longer historical views, making it easier to separate a short-lived spike from a recurring customer concern. What’s Trending does not publish content on the user’s behalf; it helps teams decide what to create and why.
A complete first scan is free with no card, while paid plans add weekly or hourly monitoring, recurring reports, REST API access, MCP tools, and workspace-scoped agent keys. It is designed for content planning, competitor research, messaging validation, and customer-language discovery grounded in public conversation rather than guesswork.
Features
- Public conversation monitoring across Reddit, Facebook, Instagram, and X
- Competitor content tracking
- Source-linked evidence with engagement filtering
- Historical trend views, recurring reports, REST API, and MCP access
Use Cases
- Trend discovery for content planning
- Monitor competitor conversations and emerging market topics.
- Source-backed content idea workflows
- Validate which themes are gaining attention and engagement.
- Build weekly content plans from source-backed customer insights.
FAQ
What does What’s Trending monitor?
It monitors public conversations around selected markets, products, competitors, and keywords.
Can I inspect the original posts?
Yes. Results include source-linked evidence so users can review the underlying public conversations.
Does it publish content automatically?
No. It provides research and content opportunities, while the user decides what to publish.
Is there a free option?
Yes. The first complete scan is free with no card. Paid plans add recurring monitoring and advanced access.
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